It's time to give our unloved cities some love.

Rochester, New York, is synonymous with the downfall of Kodak and snow. But the humble city on the southern shore of Lake Ontario is so much more. In fact, you’ll be shocked at the chasm between your suboptimal perception and the impressive reality. That’s not to say the place is perfect, of course. A region this layered deserves an honest, three-dimensional look. It’s time, in other words, to capture the essence of Rochester, New York.